Thứ Năm, 28 tháng 7, 2022

Skating legend Tony Hawk takes on the world of fingerboarding with Hot Wheels Skate

 

Tony Hawk, the legendary skateboarder, has announced a partnership with Hot Wheels that will bring a new toy to market and help expand access to community skate parks.

Hot Wheels Skate is a line of "fingerboards," which are mini skateboards that can be used to simulate skateboarding tricks with the middle and index fingers. Lance Mountain, a professional skateboarder, popularized the toys in the 1980s.

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Tony Hawk fingerboards and matching playsets with ramps and other skate park elements will be exclusively available at Walmart. For beginners, the sets include clip-on "skate shoes" that clip to the boards, making them simple to use for children of all ages.

Hawk, 54, told CNN that he is most excited about the line's suitability for fingerboarders of all skill levels.

"I liked the direction they took because it was more for people of all skill levels," he said. "Also, their creative team is so amazing; their playsets are really fun and irreverent, and it just seemed like a really cool angle and take on fingerboarding in general."

The beginner-friendly ethos of the fingerboard sets stems from the inclusivity skateboarding represents in general, according to Hawk.

"I think skateboarding is a great equalizer," he says. "And anyone is welcome to join; you're only judged on your skating, not your background, and uniqueness is important — uniqueness is welcome."

As part of the collaboration, Hot Wheels announced a donation to The Skate Park Project, a non-profit organization founded by Hawk to build public skateparks across the United States.

He describes the organization as "important to me because I grew up near one of the last skate parks in the United States." "That was my home away from home, where I found my sense of community, my friends, my sense of identity, and it never occurred to me how fortunate I was to have that."

"And so when I had some sort of success, I thought the best thing I can do with that is to provide more of these places that meant so much to me as a kid," he went on. "It's more about creating a place for your community than it is about raising professionals."

Hawk retired from professional skateboarding in 2003, but he has remained a staunch supporter of the sport, helping to transform it from a fringe activity to a defined and rigorous sport with prestigious competitions. The sport will even make its Olympic debut in 2021, which Hawk says has helped show people how "disciplined and serious it can be."

This year, Hawk will host the second annual Vert Alert, a competition designed to highlight the "underappreciated" challenges of vertical skating – skating up a steep ramp or incline rather than on the street or in a skate park.

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